Douyin Introduces 100point Merchant Scoring System
Douyin Experience Score has undergone a significant update, transitioning from a 5-point to a 100-point system with a shortened 30-day assessment cycle. The new rules refine the evaluation metrics for product, service, and logistics experience, aiming to enhance overall user experience on the platform. Merchants need to pay close attention to key indicators such as negative review rate, return rate, average response time, after-sales rejection rate, and timely pickup rate. Optimizing operational strategies is crucial for gaining a competitive edge under the new regulations.









